a GLOBAL movement
that aims to CELEBRATE
the HEALING powers of MASSAGE THERAPY
and promote its BENEFITS
through research, education, advocacy, and awareness
Our Purpose
For thousands of years, massage and touch therapies have been a part of the healing traditions of hundreds of cultures around the world. From the hands of early Chinese physicians to massage therapists today, massage has been a natural and caring intervention that supports physical and emotional well-being. In other words, massage creates HEALTH & HAPPINESS.
Our Goals All Year
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Create a global platform, annual event, and rallying cry around “Massage Makes Me Healthy & Happy.”
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Consolidate existing clinical research and support distribution of research for deeper integration of massage into healthcare and wellness practices.
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Stimulate advocacy by encouraging storytelling of the benefits of massage through massage therapists, wellness and spa professionals, consumers, caregivers, educators and more.
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Promote and market massage therapy and massage therapy careers worldwide.
Our Cornerstone Partners
